I am excited from afar for Viti Simmons in the Pilbara region of Western Australia who is launching her first book on 8 March 2013, International Women’s Day, speaking on stage with a member of UN Women.

Viti began her book as she participated in my first Book Coaching Webinar program which I kicked off in July 2012. She attributes the completion of the book to her methodical persistence.

Career changing work, indeed!

During Viti’s recent project she has collated a decade of pro bono fieldwork activity to produce her self-published resource book, A tree needs water to bear fruit: Enterising women creating reservoirs for poverty alleviation.


In 1973, a young woman arrived in a remote Western Australian mining town. While brimful with ambition and hope, her mind set on buying a hair salon, she needed the faith of a family member to back her financially as banks wouldn’t even consider her for a loan. So it was that Viti Simmons became a woman of enterprise. Nearly forty years later, and a world away in Nepal, Viti realised the parallels between her past situation and that of women in developing countries: and the difference microcredit could make.

Tree needs water

A tree needs water to bear fruit taps into the commonalties of women in small business globally. As Viti observes, the primary pillars of her life – family, culture, enterprise, community and the environment – ring true with many, regardless of circumstance. In drawing together first-hand experiences from fieldwork expeditions in Australasia and Nepal, journal readings, concepts, images and ideas, Viti presents the groundwork for a new wave of philanthropy – one that shifts the ability to make an extraordinary difference within grasp of those who may not be ‘ultra high net worth’ individuals.

Read more here.